Your business is discoverable whether you intend for it to be or not. Make sure every mention of you to your potential customers is consistent with your brand guide. In this video we will go over the places online that you should include your contact information and branded message.
This will ensure that potential customers who are looking for your business or a solution to the problem that you solve read the message that you want them to hear AND that they know the best and easiest way to contact and do business with you.
Think of it as leaving free online business cards around the Internet where the majority of users are spending their social time online (i.e. the popular social media sites as of today).
These "free electronic business cards" should be left on the following social media platforms, meaning you should CREATE PROFILES on the following social media sites explaining to potential customers the problem that you will solve for them and WHERE they can do business with you (if you do not do business on that particular site it is OK. You will direct these potential customers where you want them to go) THIS DOES NOT MEAN you have to utilize these tools as part of your marketing strategy.
It is smart to create profiles using your brand guide on:
3. Linked In.
Refer to my previous video "How to Create an Instagram Business Account" by clicking the button below.